We partnered with VOA to bring their new brand and technology to life online, creating a digital experience that reflects what sets them apart, from Aerokin™ air resistance and precision-controlled training to their focus on smarter fitness.
It was a significant collaboration, working closely with external Creative Directors, Producers and Strategists, and that shared ambition pushed us to create something genuinely unique and disruptive: an experience that feels as considered, precise and innovative as the product itself.
Built with 3D and WebGL, the site is packed with unique touches, and every element has been designed by Studio This to reflect VOA's high-end approach, attention to detail and commitment to quality. It brings the product to life in a way that feels immersive, fluid and premium, giving visitors a real sense of the technology and performance behind it. Underneath, a headless build keeps it lightning-fast, so the experience never gets in the way of the story. It matches the ambition behind the brand: to bring something genuinely different to the table and disrupt an industry in the process.
“Studio This delivered our brand and website on an exceptionally tight timeline, with design as innovative as the technology behind it. They launched on the agreed date and within budget, and worked seamlessly alongside our strategists, producers, communications team and other creatives, keeping VOA consistent across every touchpoint.”
Marvin Burton VOA
Director of Business Development